| Abstract: | Previous research focused on elderly as a generalized target group, with little differentiation between stereotypes of elderly men and elderly women. Similarly, research literature on sex-role stereotypes rarely makes reference to age of targets. To join the areas of attitude research in gerontology and sex-role stereotype research, 534 university students rated middle-aged or old man, woman, or person on a stereotype scale. A difference between male and female targets was found on only 3 adjective pairs, and age/sex interactions were found on 3. The few differences fit traditional sex-role stereotypes. Explanations for sparse sex differences and age/sex interactions are suggested. |
