Getting ready for crises: Strategic excellence |
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Authors: | Jaesub Lee Jennifer H. Woeste Robert L. Heath |
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Affiliation: | School of Communication, University of Houston, 101 Communications Building, Houston, TX 77204-3002, USA |
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Abstract: | Results of a national survey indicate that organizations are better prepared by having a crisis plan and a crisis management team in place. However, crisis personnel often receive little individual, team, and media training for effective crisis response. Excellent communication culture positively relates to crisis preparations with respect to having a crisis plan, maintaining a crisis team, formulating comprehensive training programs, and engaging in training frequently. Excellence also predicts whether or not public relations professionals are included in a crisis management team. |
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Keywords: | Public relations Crisis preparations Communication excellence |
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