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中青旅控股集团化经营探析
引用本文:黄菡. 中青旅控股集团化经营探析[J]. 琼州学院学报, 2007, 14(2)
作者姓名:黄菡
作者单位:中山职业技术学院,广东,中山,528437
摘    要:研究了中青旅控股股份有限公司1998—2004年年报,初步总结出中青旅集团化经营的模式及特征,并提出中青旅集团化经营中的一些困惑和思考。

关 键 词:旅行社  中青旅  集团化经营

Probing and Analysis of Group Management for Young Tourist Holding Company of China
HUANG Han. Probing and Analysis of Group Management for Young Tourist Holding Company of China[J]. Journal of Qiongzhou University, 2007, 14(2)
Authors:HUANG Han
Abstract:In this paper the 1998-2004th annual report of Young Tourist Holding Company of China are analyzed,are summed up the pattern and characteristic of it's group management,and the perplexed and thinking deeply of it's group management are raised.
Keywords:tourist company  Young Tourist Holding Limited Liability Company of China  group management
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