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中美两国零售百强比较分析
引用本文:杜昕然.中美两国零售百强比较分析[J].北京工商大学学报(社会科学版),2012,27(1):29-33.
作者姓名:杜昕然
作者单位:中国人民大学商学院,北京,100872
摘    要:零售百强是中美两国零售业发展的缩影,通过对中美两国零售百强的销售规模、门店数量、业态结构、店效、人效等指标的比较,得出了中国零售业处在行业生命周期的成长期,美国零售业处在行业生命周期的成熟期等结论。根据数据对比和结论分析,认为中国零售业在发展中应该以市场机制为主体、以经营能力为核心、以比较优势为关键,建立专业化和多业态经营共同发展的零售局面。

关 键 词:零售百强  中国零售  美国零售

A Comparative Analysis of Top 100 Retailers between China and United States
Du Xin-ran.A Comparative Analysis of Top 100 Retailers between China and United States[J].Journal of Beijing Technology and Business University:Social Science,2012,27(1):29-33.
Authors:Du Xin-ran
Institution:Du Xin-ran (School of Business,Renmin University of China,Beijing 100872,China)
Abstract:Top 100 retailers are the epitome of the development of retail industry in China and the United States.Through the comparison of sales scale,number of stores,format structure,performance per store and performance per staff,etc.,this paper draws a conclusion that the retail industry in China is on the growth stage of Industry Life Cycle and the retail industry in the United States is on the maturity stage of Industry Life Cycle.According to the comparative data and analytical conclusion,this paper proposes the policy advice that China should establish a joint development of specialization and diversification in retail industry with the market mechanism as main body,the operational capacity as core ability,and the comparative advantages as key competitiveness.
Keywords:Top 100 retailers  China’s retail  retail in the United States
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