| Abstract: | The success businessThis article explores dubious strategies engaged in by individuals and organizations in the lifelong learning, coaching and consultancy field. Business in this fledgling industry is largely conducted outside the bounds of quality standards and neutral accrediting bodies and is considered fertile ground for making a fast buck by profit-hungry companies. They beguile practitioners in the field to invest their assets in purportedly attractive businesses. The author analyzes the business practices used by these fly-by-night organizations and reveals the types of enticing offers inexperienced practitioners may fall a prey to. The author presents ways to determine, whether a company is employing practices of this kind and to safeguard against exploitation by potentially fraudulent business partners. |
