| 影响企业慈善捐赠行为的相关性分析 |
| |
| 引用本文： | 黄家瑶. 影响企业慈善捐赠行为的相关性分析[J]. 烟台大学学报(哲学社会科学版), 2011, 24(1) |
| |
| 作者姓名： | 黄家瑶 |
| |
| 作者单位： | 上海立信会计学院,上海,201620 |
| |
| 基金项目： | 教育部社科研究一般项目 |
| |
| 摘 要： | 企业慈善捐赠是企业承担社会责任的最显著方式之一,也是我国慈善事业的重要特征和主体力量.企业与社会,企业与文化,企业与环境之间的相关性表明,企业的慈善捐赠行为是社会共同体和谐稳定的主体力量,现代慈善捐赠理念是增强企业慈善捐赠行为自觉性以实现企业自我发展的文化导向,改善优化外部环境是提高现代企业慈善捐赠广度和力度的必要保证.
|
| 关 键 词： | 企业行为 企业社会责任 慈善捐赠 社会价值 文化导向 环境优化 |
Analysis of the Connections Affecting Corporate Charitable Donations |
| |
| HUANG Jia-yao. Analysis of the Connections Affecting Corporate Charitable Donations[J]. Journal of Yantai University(Philosophy and Social Science Edition), 2011, 24(1) |
| |
| Authors: | HUANG Jia-yao |
| |
| Affiliation: | HUANG Jia-yao(Shanghai Lixin University of Commerce,Shanghai 201620,China) |
| |
| Abstract: | Corporate charitable donations are not only one of the most obvious ways of corporation taking social responsibilities but also the important characteristic and main force of philanthropy in China.The connections between corporation and society,corporation and culture,corporation and environment indicate that,corporate charitable donations are the harmonious and stable main force of social community.The concept of modern charitable donations is the cultural guide to raise the consciousness of corporate char... |
| |
| Keywords: | corporate conduct charitable donations social value cultural guide optimizing environment |
| 本文献已被 CNKI 万方数据 等数据库收录！ |
|
