| CRM在校园网用户服务与管理系统中的应用 |
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| 引用本文： | 王琼英,温琮韬,胡其伟. CRM在校园网用户服务与管理系统中的应用[J]. 琼州学院学报, 2004, 11(5) |
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| 作者姓名： | 王琼英 温琮韬 胡其伟 |
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| 作者单位： | 广东工业大学,网络信息与现代教育技术中心,广东,广州,510090 |
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| 基金项目： | 广东工业大学高教研究基金资助项目 (2 0 0 3B2 ) . |
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| 摘 要： | 对在校园网用户服务与管理中融入CRM技术与理念做出分析 ,提出基于WEB的多校区运用数据挖掘技术的校园网用户服务与管理系统的体系结构 .
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| 关 键 词： | 校园网 用户服务与管理 CRM 数据挖掘 |
Application of CRM in Customer Service and Management in Campus Network |
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| WANG Qiong-ying,WEN Cong-tao,HU Qi-wei. Application of CRM in Customer Service and Management in Campus Network[J]. Journal of Qiongzhou University, 2004, 11(5) |
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| Authors: | WANG Qiong-ying WEN Cong-tao HU Qi-wei |
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| Abstract: | In this paper, the author analyzes CRM concept and techno lo gy used in customer service and management in campus network thoroughly, and put s forward a framework of system of customer service and management based on WEB and data mining among several campus networks. |
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| Keywords: | campus network customer service and management CRM data mining |
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