Supportive organizational environment,work-life enrichment,trust and turnover intention: A national survey of PRSA membership |
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Authors: | Hua Jiang Hongmei Shen |
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Affiliation: | 1. School of Journalism and Communication, Nanjing Normal University, China;2. S.I. Newhouse School of Public Communications, Syracuse University, 215 University Place, Syracuse, NY, 13244-2100, USA;3. School of Journalism & Media Studies, San Diego State University, 5500 Campanile Drive, San Diego, CA, 92182-4561, USA |
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Abstract: | Based on an online survey of a national random sample of the PRSA membership (n?=?650), this study is among the first to explore public relations employees’ own turnover intention and propose three contributing factors for employers to keep top talent in PR industry: a family-supportive organizational environment; the positive, enriching impact of professional work upon practitioners’ life; and PR practitioners’ trust toward employers. Theoretical and practical implications are discussed. |
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Keywords: | Internal communication Family-supportive organizational environment Work-life enrichment Trust Turnover intention |
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