| 基于AHP的生猪物流运作模式的选择 |
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| 引用本文： | 张珺,蒋冰冰. 基于AHP的生猪物流运作模式的选择[J]. 中南林业科技大学学报(社会科学版), 2014, 0(6): 102-104,108 |
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| 作者姓名： | 张珺 蒋冰冰 |
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| 作者单位： | 湖南农业大学商学院 |
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| 基金项目： | 湖南省高校创新平台:“湖南省涉农企业发展研究中心”;开放基金项目:“基于电子商务的农产品生态营销问题研究”(编号:13K068);湖南省科技厅农业计划支撑项目:“基于产业链的农产品生态营销体系的构建”(编号:2014NK3076) |
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| 摘 要： | 在分析我国生猪产业现状的基础上,根据我国现有的四种生猪交易物流运作模式的特点,运用层次分析法从交易成本及客户满意度2个指标8个影响因子,来综合衡量现有四种物流运作模式的优劣性,得出以电子交易平台为主导的第四方物流运作模式将是生猪物流发展趋势。
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| 关 键 词： | 生猪交易 物流运作模式 AHP |
Selecting the logistics operation mode of pig transaction Based on AHP |
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| ZHANG Jun;JIANG Bing-bing. Selecting the logistics operation mode of pig transaction Based on AHP[J]. Journal of Central South University of Forestry & Technology(Social Sciences), 2014, 0(6): 102-104,108 |
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| Authors: | ZHANG Jun JIANG Bing-bing |
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| Affiliation: | ZHANG Jun;JIANG Bing-bing;Hunan Agricultural University Business college; |
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| Abstract: | Based on the current situation of our country live hog industry development, according to the characteristics of four kinds of live hog logistics operation mode in our country, this paper uses the method of analytic hierarchy process to measure the quality of the existing four kinds of logistics operation mode from the transaction cost and customer satisfaction of eight influencing factors, dominated the electronic trading platform for the fourth party logistics operation mode will be the trend of the live hog logistics development. |
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| Keywords: | live hog trading logistics operation mode AHP |
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