信息社会礼品设计与礼文化

经济全球化的结果导致东西方文化碰撞愈加激烈 ,信息化加剧了东西方文化的冲击。在这样的大提前下 ,文化的提升是商品经济社会一切竞争行为的后盾 ,这在艺术设计领域显得尤为突出。因此 ,重塑文化设计的重要性不言而喻。从历史的角度看 ,设计与文化原本就有着不解之缘。中国自古有“礼仪之邦”的美称 ,礼是中国文化的根本特征。

Gifts Culture and Design of Gifts in Information Society

The economy globalization causes eastern and western cultures collide more sharply, which is stimulated by the information. Under such big premise, the elevation of culture backs all competing behaviors in commercial societies. This is more prominent in art design, since the formation of culture needs a long period of development, with historical inheritance and creation. Thus, it is self evident to redesign the cultural design. From a historical point of view, design and culture is closely related. China is famous for its gift exchanging, with gift as the essence of Chinese culture.