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企业诚信与企业信用辨析
引用本文:洪跃雄.企业诚信与企业信用辨析[J].南京航空航天大学学报(社会科学版),2010,12(3):41-45.
作者姓名:洪跃雄
作者单位:华侨大学公共管理学院,福建泉州362021;
基金项目:教育部人文社会科学研究项目(09YJC710022)
摘    要:企业信用是企业遵守诺言和实践成约的行为,是企业追求总体利益最大化的理性经济行为。企业诚信是指企业以承诺并履行与自身行为相对应的、对他人对社会所应承担的义务和责任作为自己的真诚信念,这种义务和责任通常是以交易契约的方式确定下来的。企业诚信与企业信用在人性论和义利观、建立和维护机制、指向性和研究思维上均有不同,两者关系辨析表明,企业诚信文化建设具有根本性意义。

关 键 词:企业诚信  企业信用  义利观  企业价值观

Discrimination between Enterprise Credit and Enterprise Integrity
HONG Yue-xiong.Discrimination between Enterprise Credit and Enterprise Integrity[J].Journal of Nanjing University of Aeronautics & Astronautics(Social Sciences),2010,12(3):41-45.
Authors:HONG Yue-xiong
Institution:HONG Yue-xiong(College of Public Administration,Huaqiao University,Quanzhou,Fujian 362021,China)
Abstract:Enterprise credit,the action of keeping promises and meeting engagements,is the rational economical conduct of enterprises to pursue the greatest benefits,while enterprise integrity keeps its own faith that enterprises should make and take the duty and responsibility for the society.These duties and responsibilities are determined through exchange contract.Enterprise credit and integrity differ in the theory of human nature,Yi-Li conception,establishing and consummating system,directedness,and reflective thinking.The discriminatory relation between them shows that developing enterprise integrity culture has fundamental significance.
Keywords:Enterprise Credit  Enterprise Integrity  Utilitarianism  Corporate Values
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