| 后现代消费意识形态的三重神话及其症候 |
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| 引用本文： | 李立,刘欣.后现代消费意识形态的三重神话及其症候[J].西安电子科技大学学报(社会科学版),2005,15(4):77-82. |
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| 作者姓名： | 李立 刘欣 |
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| 作者单位： | 陕西师范大学,文学院,陕西,西安,710062 |
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| 摘 要： | 后现代消费意识形态是晚期资本主义政治经济逻辑的必然产物,它劝告人们把消费作为人生之最高意义,从而激励人们拼命赚钱,及时消费,后现代消费意识形态的虚假性在于：它将自己背后不可告人的政治经济目的掩盖起来,为消费构筑了“民主平等论”、“人性解放论”、“日常生活审美化”三重不可抗拒的神话,由这三重神话助长的消费意识形态与其鼓吹的生产关系的矛盾,使其陷入重重价值困境之中。
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| 关 键 词： | 后现代 消费 意识形态 神话 |
| 文章编号： | 1008-472X(2005)04-0077-06 |
| 修稿时间： | 2005年3月19日 |
Three Deified Consumption Ideology of Post-modernity and Their Diseases |
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| LI Li,LIU Xin.Three Deified Consumption Ideology of Post-modernity and Their Diseases[J].Journal of Xidian University (Social Sciences Edition),2005,15(4):77-82. |
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| Authors: | LI Li LIU Xin |
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| Institution: | LI Li,LIU Xin College of Literature,Shaanxi Normal University,Xi'an 710062,China |
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| Abstract: | For political and economical reason, the consumption ideology of post modernity is an inevitable result of the late capitalism. It advises people to regard consuming as the supreme meaning of life, thus encourage people to make money desperately, consuming in time, the false of consumption ideology is: it covers the hidden political economic purpose of itself, having constructed" equal and democratic theory"," liberation of humanity ", "the beauty of daily life" three irresistible mythology for consumption. The contradiction between relations of production that is advocated by consumption and the ideology that this triple mythology encourages, makes it fall into very heavy value predicament. |
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| Keywords: | Post-modernity Consumption Ideology Mythology |
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