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国家战略视角的“三网融合”与广电业态变革
引用本文:杨状振. 国家战略视角的“三网融合”与广电业态变革[J]. 重庆社会科学, 2011, 0(8): 72-78
作者姓名:杨状振
作者单位:河北大学新闻传播学院
基金项目:国家社会科学基金项目“‘三网融合’背景下网络电视台的建设、发展与影响研究”(批准号:11CXW009)
摘    要:"三网融合"作为国家战略,除了基于电信业、广电业与互联网业业务融合发展的现实需要外,更深层次的原因在于我国所面临的严峻的网络安全环境,以及后金融危机时代国民经济增长点匮乏的难题。借助"三网融合"战略的实施,政府不仅希望建立起"可信可管可控"的新网络安全运行环境,同时也希望以此来带动国民经济建设方式的整体转型。在这一过程中,中国广电业不仅将接受有线网络布局重构的挑战,同时也将面临前所未有的业态更新。

关 键 词:三网融合  广播电视业态

Tri-networks Integration and Changes of the TV & Radio Industry under the Conditions of National Strategy
Yang Zhuangzhen. Tri-networks Integration and Changes of the TV & Radio Industry under the Conditions of National Strategy[J]. Chongqing Social Sciences, 2011, 0(8): 72-78
Authors:Yang Zhuangzhen
Affiliation:Yang Zhuangzhen
Abstract:Tri-networks(telecommunications networks,cable TV networks and the Internet) integration,as a national strategy,basing on the operation structure adjustment of the telecommunication industry,the TV & radio industry and the Internet industry,meets the needs of industry development,and plays a great role in dissolving the problems of network safety,which has been a new economic growth point after the financial crisis.The Central Government hopes that a High-performance broadband information network can be set up in the process of the integration,as well as a safer net environment of credibility and controllability.It can also help form a new industry cluster and speed up the transformation of national economic increasing mode.The TV & radio industry patterns will face great challenges from re-allocation of cable network and unprecedented changes in the related industries.
Keywords:tri-networks integration  TV & radio industry
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