高校经管类专业实践课课程思政教学改革路径研究——以市场调查与预测课程为例

课程思政改革是提高人才培养质量、落实“立德树人”根本任务的重要举措，在教育改革的新时代背景下，高校经管类专业也应加强专业课程的思想政治教育。分析了经管类专业实践课的课程思政改革路径，以市场调查与预测这门课为例，介绍了课程思政理论、教学改革的目标和思路，政治教育元素、价值观元素、中华传统文化等思政元素的融入，提出“全员”参与课程思政、“全过程”融入课程思政、“全方位”渗透课程思政等提升教学效果的措施。以此实现经管类专业实践课知识教育和思想政治教育的融合，培养德才兼备的高素质大学生，为其他高校相关经管类专业实践课的课程思政教育教学提供一定的借鉴。

Study on the Reform Path for Ideological and Political Education in College Economic and Management Professional Practice Courses: Takes the Course of Market Investigation and Forecast as an Example

Curricular ideological and political reform is an important measure to improve the quality of students and imple- ment the fundamental task of " morality education" . Under the background of the new era for education reform, economic and management majors should also strengthen their ideological and political education in professional practice courses. This paper analyzes the path of ideological and political reform of the economic and management professional practice cour- ses and takes the course of Market Investigation and Forecast as an example to introduce the curricular ideological and po- litical theory, the objectives and ideas of reform, the integration of political education elements, value elements, tradition- al Chinese culture, and so on. This article also puts forward measures to improve the teaching effect,such as all people participate in the course:ideological and political education integrate the whole process into the course idedogical and po- litical education,and permeate the course idedogical and political education in an all-round way. so as to realize the inte- gration of knowledge education and ideological and political education of professional practice courses, cultivate high - quality students with both political integrity and professional ability, and provide some reference for the ideological and po- litical teaching of related economic and management professional practice courses.