The Social Nature of Demeanor*

Goffman argues that individuals offer themselves to the group through well demeanored appearance for which they are granted deference. In this paper, I try to expand Goffman's insights by focusing directly on demeanor itself. From observations in Intensive Care Units, I find that demeanor is an achievement, a cooperative social accomplishment, and a form of deference. It is normatively a working ideal by which individuals gain acceptance as competent group members. A well de-meanored appearance makes interaction more pleasant; it permits others to antici pate that one will try to conform to interactional norms; it facilitates whatever task is at hand; it validates the deference that an individual grants; and it is itself a form of deference. It does not remain the responsibility of the individual, and we must therefore examine how groups constitute individuals. From the analysis, I derive explanations of the level of demeanor in a given setting, and propositions predicting the behavior of individuals within a setting.