| 网络银行经营战略选择探讨 |
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| 引用本文： | 余隆炯. 网络银行经营战略选择探讨[J]. 吉首大学学报(社会科学版), 2001, 22(2): 40-42 |
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| 作者姓名： | 余隆炯 |
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| 作者单位： | ( 武陵高等专科学校经济系,湖南 张家界 427000) |
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| 摘 要： | 随着 INTERNET 的应用与普及, 网络银行业务的发展改变了传统商业银行的经营环境, 以客户为导向成为银行经营战略的必然选择。商业银行应建造网络型银行组织结构, 通过为客户提供高附加值服务进行业务创新。
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| 关 键 词： | 网络银行 经营战略 以客户为导向 |
| 文章编号： | 1007-4074(2001)02-0040-03 |
| 修稿时间： | 2001-01-15 |
On the Business-Operation Strategy of Internet Banks |
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| YU Long jiong. On the Business-Operation Strategy of Internet Banks[J]. Journal of Jishou University(Social Science), 2001, 22(2): 40-42 |
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| Authors: | YU Long jiong |
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| Affiliation: | ( Economic Department of Wuling Higher Learning College , Zhangjiajie, Hunan 427000) |
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| Abstract: | With the application and popularization of internet, the development of internet bank business changes the environment of traditional commercial bank and client-orientation becomes the inevitable choice in banking management strategy, Commercial banks should build up an internet-type bank structure and conduct business activities through providing high added-value service to the client. |
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| Keywords: | internet bank business bank management strategy client-orienting |
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