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‘Wallbanking’, innovativeness and computer attitudes: 25–40-year-old ATM-users on the spot
Authors:Roland Pepermans  Gino Verleye  Sarah Van Cappellen
Affiliation:Centre for Work, Organisational and Economic Psychology (WOEPs), Vrije Universiteit Brussel, Pleinlaan 2, B-1050 Brussels, Belgium
Abstract:Attitudes towards ‘wallbanking’ (making use of banking services through an Automated Teller Machine (ATM)) and self-reported frequency of wallbanking have been related to attitudes towards innovations and towards computers. The investigation also included the perception of advantages as well as disadvantages of wallbanking, factors that determine one's choice of a bank, man-machine problems related to the use of an ATM, and demographic factors. Using a sample of 201 respondents in the age range of 25 to 40 years, structural equation modeling revealed that wallbanking attitudes have a major influence on the frequency of using ATMs. The innovativeness attitude ‘New is wasteful’ also showed a clear negative link with the frequency of wallbanking. On the other hand, the relationship between computer attitudes and the frequency of using ATMs had to be rejected. Income and education proved to have an indirect link with the frequency of wallbanking, which refines other research findings. These results may reflect specific financial management characteristics of the age group under investigation.
Keywords:Consumer opinion and attitude testing   Innovativeness   Computers   Financial management   Structural equation modeling
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