| 特形与象征图案在企业形象设计中的意义 |
| |
| 引用本文： | 阙镭. 特形与象征图案在企业形象设计中的意义[J]. 广州大学学报(社会科学版), 2007, 6(7): 58-60 |
| |
| 作者姓名： | 阙镭 |
| |
| 作者单位： | 广州大学,美术学院,广东,广州,510006 |
| |
| 摘 要： | 特形与象征图案是企业形象设计中的主要辅助要素,其中特形图案能反映出企业的品牌、服务和美誉度,象征图案能增强基本设计要素展开运用的整体效果,强化视觉冲击力,使视觉识别设计的意义更丰富、更具完整性和识别性。
|
| 关 键 词： | 特形图案 象征图案 企业形象 |
| 文章编号： | 1671-394X(2007)07-0058-03 |
| 修稿时间： | 2007-06-02 |
Special shape and symbolic design in enterprise image design significance author |
| |
| QUE Lei. Special shape and symbolic design in enterprise image design significance author[J]. Journal of Guangzhou University(Social Science Edition), 2007, 6(7): 58-60 |
| |
| Authors: | QUE Lei |
| |
| Abstract: | The special shape design and the symbolic design in the enterprise image design are the auxiliary essential factors,in which special shape design can reflect the enterprise' fine reputation in their product brand and service and the symbolic design can strengthen the overall effect of the basic design essential factors and enhance the vision impulse,thus enrich the significance of the visual recognition design and bring about more of the integrity and recognition. |
| |
| Keywords: | special shape design symbolic design enterprise image |
| 本文献已被 CNKI 万方数据 等数据库收录！ |
|
