首页 | 本学科首页   官方微博 | 高级检索  
     检索      


Only joking? Online humour in the 2005 UK general election
Institution:  a Oxford Internet Institute, University of Oxford, Oxford, UK b Institute of Communication Studies, University of Leeds, Leeds c Oxford Internet Institute, University of Oxford, Oxford, zOX1 3JS, UK
Abstract:Humour has long been a part of election campaigns but rarely has election humour been subject to scholarly analysis. The increasing popularity of new forms of Internet-based humour has, however, raised questions about the significance of humour in campaigning and whether online humour can be used as means of stimulating political engagement. This article assesses online humour in the context of the 2005 UK election, exploring both the motivations of the different actors who distributed web-based political humour and the nature of the texts themselves. We find that whilst the official party campaigns use humour very cautiously, there has been an upsurge in humour based campaigns from net activists as well as more traditional broadcasters. Yet, overall, the way that humour is used is paradoxical, since it often attempts to encourage participation but portrays politics as a cynical game, leaving the rationale for political participation unclear.
Keywords:Internet  humour  political participation  election campaigns  game-playing
本文献已被 InformaWorld 等数据库收录!
设为首页 | 免责声明 | 关于勤云 | 加入收藏

Copyright©北京勤云科技发展有限公司  京ICP备09084417号