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论广告文化对女性主义的消解
引用本文:廖云,侯丹丹.论广告文化对女性主义的消解[J].湖北民族学院学报(自然科学版),2005,23(5):106-108.
作者姓名:廖云  侯丹丹
作者单位:湖北民族学院,湖北,恩施,445000;湖北民族学院,湖北,恩施,445000
摘    要:在消费社会里,由于供需的无限导致文化迅速解体,利润成为唯一的衡量标准,从而为广告文化对女性主义的消解提供了必要的社会条件。广告文化的男性中心话语权消解了女性主义的舞台,造成了女性主义的缺席。因此,寻求广告文化中的女性主义,让女性话语权回归就成为当前亟待解决的问题。

关 键 词:消费社会  女性主义  广告文化
文章编号:1004-941(2005)05-0106-03
修稿时间:2004年8月21日

Comments on the Kill of Feminism by Advertisement Culture
LIAO Yun,HOU Dan-dan Hubei Institute for Nationalities,Enshi ,China.Comments on the Kill of Feminism by Advertisement Culture[J].Journal of Hubei Institute for Nationalities(Philosophy and Social Sciences),2005,23(5):106-108.
Authors:LIAO Yun  HOU Dan-dan Hubei Institute for Nationalities  Enshi  China
Institution:LIAO Yun,HOU Dan-dan Hubei Institute for Nationalities,Enshi 445000,China
Abstract:In the consumers' society,as the infinite provision and demand have caused the rapid disintegration of culture,profit has become the sole measure standard. Therefore, it has provided essential social conditions for the kill of feminism by advertisement culture. The man - centered culture speech right of the advertisement culture has got rid of the stage of feminism and thus has caused the absence of feminism. Therefore, searching for feminism in the advertisement culture in order to regain women's speech right has become the problem which needs the immediate solution.
Keywords:consumers  society  feminism  advertisement culture  
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