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从家乐福现象看我国零供关系
引用本文:董丽丽. 从家乐福现象看我国零供关系[J]. 北京工商大学学报(社会科学版), 2011, 0(5)
作者姓名:董丽丽
作者单位:北京工商大学商学院;
基金项目:北京市教育委员会科研基地——科技创新平台:首都现代零售业发展问题研究(PXXM2010--014213--097372)
摘    要:以家乐福为例,分析了零售商和供应商矛盾产生的深层原因,认为零供关系紧张的根本原因在于零售商畸形的盈利模式,零供关系中零售商和供应商地位的不平等以及我国市场法制不够健全。解决零供矛盾需要政府、零售商和供应商的共同努力。一方面政府要制定更加完善的法律法律,加强市场监管;另一方面供应商要不断增强自身力量,同时零售商也要变革盈利模式,与供应商建立合作共赢的零供关系。

关 键 词:零供关系  零供矛盾  盈利模式  合作共赢

A Study on Chinese Retailer-Supplier Relationship from Carrefour Phenomenon
Dong Li-li. A Study on Chinese Retailer-Supplier Relationship from Carrefour Phenomenon[J]. Journal of Beijing Technology and Business University:Social Science, 2011, 0(5)
Authors:Dong Li-li
Affiliation:Dong Li-li (School of Business,Beijing Technology and Business University,Beijing 100048,China)
Abstract:Taking the case of Carrefour,this paper analyzes the root causes of the conflict between retailers and suppliers.It finds that the sharply increasing conflicts are involved with the abnormal profit mode of retailers,the unequal relationship between retailers and suppliers,and the imperfect legal system on China's market.The practical solution to retail-supplier conflicts should rely on the joint efforts of government,retailers and suppliers.On one hand,government should formulate perfect laws and regulation...
Keywords:retail-supplier relationship  retail-supplier conflict  profit mode  win-win cooperation  
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