跨国并购中文化整合视角的研究与借鉴

并购中的文化整合是企业实现并购协同效应的关键环节，尤其在跨国并购中，文化整合更是最复杂和最容易被忽视的整合内容。中国企业在并购方面仍处于摸索阶段，普遍缺乏具有市场意义的并购经验和方法。在对并购文化整合相关理论进行综述和评价的基础上，运用跨文化管理思想和并购整合工具，对并购后的文化整合进行系统分析，提出对中国企业跨国并购文化整合具有指导意义的借鉴内容。

Reference and study on cultural-integration in cross-board M&A

In the process of cross-board M＆A, the cultural-integration plays a key part in achieving the synergistic effects of M＆A. Especially in the process of cross-board integration, its integration content is most complex and much easier to be neglected. Chinese enterprises are still in the groping stage and generally lack of M＆A experiences and methods in a marketing sense. Based upon the review and assessment of relevant theory, the paper, by applying trans-cultural management thought and M＆A integration tools, systematically analyzed the cultural-integration after M＆A. It also proposed some significant references and revelations for Chinese enterprises＇ cultural-integra- tion in the process of cross-board M＆A.