| 名人博客的传播特征分析 |
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| 引用本文： | 聂茂,李君. 名人博客的传播特征分析[J]. 中南大学学报(社会科学版), 2006, 12(6): 746-751 |
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| 作者姓名： | 聂茂 李君 |
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| 作者单位： | 中南大学文学院,湖南长沙,410083 |
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| 摘 要： | 通过对名人博客这一社会热点现象进行全面解读,发现其表现出传播主体身份“实名化”、把关人缺位、传统媒体造势的传播精神态势,传播模式方面则表现出“多重自我的主动展现,内容的限制性暴露,‘去层级’的互动交流,慕名前来的心灵满足”等传播特征。
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| 关 键 词： | 名人博客 传播精神态势 传播模式 |
| 文章编号： | 1672-3104(2006)06-0746-06 |
| 修稿时间： | 2006-07-03 |
On communication spirit state of Celebrity blog |
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| NIE Mao,LI Jun. On communication spirit state of Celebrity blog[J]. Journal of Central South Huiversity: Social Science, 2006, 12(6): 746-751 |
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| Authors: | NIE Mao LI Jun |
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| Abstract: | The authors expound celebrity blog from the aspects and view of communication,and find that the disseminator's identity is authenticity,the gatekeeper is lack and traditional mass media is cooperative in celebrity blog's communication process,which also exert following influence concerning the nature of this new pattern: multi-self expressing,exposing limitativly,communicating freely without ranks,being visited with the admiring mood. |
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| Keywords: | celebrity blog communication spiritual state communication pattern |
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