| 修辞的目的和修辞的核心原则 |
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| 引用本文： | 胡习之.修辞的目的和修辞的核心原则[J].浙江社会科学,2011(2). |
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| 作者姓名： | 胡习之 |
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| 作者单位： | 阜阳师范学院文学院,阜阳,236041 |
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| 基金项目： | 2009-2010年度安徽省哲学社会科学规划项目“核心修辞学研究”(AHSKF09—10D80) |
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| 摘 要： | 修辞的目的就是通过优化设计言语以更好、更有效地达到交际目的。它具有层次性。合目的原则是修辞的核心原则,它包含四个次准则:修辞话语的内容必须适切交际目的;修辞话语的形式必须适切交际目的;修辞话语能增加表达的美感度与力度;修辞话语在接受对象那里有好的反响。
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| 关 键 词： | 修辞 修辞目的 核心原则 |
Rhetorical Purpose and Rhetorical Guiding Principle |
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| Hu Xizhi.Rhetorical Purpose and Rhetorical Guiding Principle[J].Zhejiang Social Sciences,2011(2). |
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| Authors: | Hu Xizhi |
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| Institution: | Hu Xizhi (School of Chinese Language and Literature,Fuyang Teachers College,Fuyang 236041) |
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| Abstract: | Rhetoric aims at increasingly appropriate and effective communication through the optimum wordings. Rhetoric is characteristic with hiberarchy. Conformity with communicative objectives is identified as rhetorical guiding principle which involves four maxims: (1) the content of rhetorical discourse is supposed to be suitable for communication; (2) the form of rhetorical discourse is required to be appropriate for communication; (3) rhetorical discourse can produce additional sensuous pleasure and intellectua... |
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| Keywords: | Rhetoric Rhetorical Purpose Guiding Principle |
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