政府网络舆论危机形成的中国逻辑及其治理——一种基于网民视角的分析

政府网络舆论危机是全球风险社会下中国社会结构紧张长期诱发的结果。处在中国社会急剧变迁中的普通网民，不单是政府网络舆论危机的发动主体，更是中国经验最为直接的感知者，因而，从普通网民视角探求政府网络舆论危机形成的中国逻辑具有合理性。政府网络舆论危机的形成，体现了网民“理性”和“非理性”言论相互交织的特点，在逻辑上具体包括利益表达逻辑、逼迫回应逻辑、群体极化逻辑、抗争动员逻辑以及情感宣泄逻辑等；在治理上，政府及相关部门应坚持利益共享、制度表达、公信修复、信息公开、网络盟友、话语引领及真诚沟通等原则，这才是政府网络舆论危机的标本并治之道。

The Chinese Logic and Governance of Government Network Crisis of Public Opinion -Analysis from Perspective of Netizens

Government network crisis is a long-term risky society. Ordinary netizens, in the rapid changed result of Chinese social structure tension in the global Chinese society, are not only the government＇s main launched body of network media crisis, but also the most direct perceiver of Chinese experience. Thus, from the perspective of ordinary netizens, it is reasonable to explore the network of public opinion crisis. The forma- tion of Government network public opinion crisis reflects the netizens＇ ＂rational＂ and ＂irrational＂ speech inter- twined characteristics, including expression of interest logic, forced response logic, group polarization logic, protest mobilization logic and emotional catharsis logic; in governance, government and relevant departments should adhere to shared interests, the expression system, the public trust repair, information disclosure, net- work allies, discourse leading principles and sincere communication, and this is solution to government network opinion crisis.