高科技企业研发员工培训需求调查研究

高科技企业是指以研究生产技术或技术含量极高的产品和服务为主要任务，并依靠出售所研究生产出的技术或技术含量极高的产品和服务来创造效益、赖以生存的企业，研发人员是高科技企业核心竞争力的基础，对他们的培训需求进行调查非常重要：一是因为研发人员拥有企业发展所需要的技术创新知识，他们的技术创新知识与企业的其他资源相结合．能够转化为具有市场价值的产品和服务，为企业带来利润与市场价值；     

基于蓝海战略的成本管理分析框架

蓝海战略与成本管理蓝海战略对战略成本管理的影响核心理念的转变。传统战略成本管理的核心理念是从竞争中取胜,通达价值链分析,包括产业(行业)价值链、企业价值链、竞争对手价值链,价值链与成本的分析,科学设置价值链,优化组合价值链,增加顾客价值或减少成本,为客户创造价值。而蓝海战略的核心理念是超越竞争,以价值创新为基石,对“价值”和“创新”同样重视,企业在开创蓝海时,不是把精力放在打败竞争对手上,而是放在全力为买方和企业自身创造价值飞跃上,给顾客带来新的价值和低成本。     

房地产开发企业应当把顾客关系管理作为营销战略重点来抓

现代营销管理理论和实践是紧紧围绕满足顾客价值和顾客满意展开的.加强顾客关系管理在企业营销战略中具有重要作用,尤其房地产开发企业的主要产品--房屋住宅是一种特殊商品,只有不断的加强顾客关系管理,改变传统的销售模式,寻找顾客的需求,满足顾客的需求,才能不断扩大市场占有率,创造更多的利润.因此,在制定和实施企业营销战略时应当把顾客关系管理作为重点来抓.     

高科技企业研发员工培训需求调查研究

高科技企业是指以研究生产技术或技术含量极高的产品和服务为主要任务,并依靠出售所研究生产出的技术或技术含量极高的产品和服务来创造效益、赖以生存的企业。研发人员是高科技企业核心竞争力的基础,对他们的培训需求进行调查非常重要:一是因为研发人员拥有企业发展所需要的技术创新知识,他们的技术创新知识与企业的其他资源相结合,能够转化为具有市场价值的产品和服务,为企业带来利润与市场价值;二是因为研发人员在企业中是一个知识层次、文化素养等各方面素质都比较高的群体。他们"自主性强"、"成就动机强",在培训需求上有自身的一些特点,只有将调查结果与企业发展战略相结合,才能使"双方"满意。     

中国五大典范品牌的核心武器

海尔:核心竞争力在于把握顾客张瑞敏总裁经常谈到,企业真正的核心竞争力体现为掌握顾客的能力。在产品稀缺时代或竞争相对初级行业中,有了产品就能掌握顾客,产品可以成为企业的核心竞争力。在满足顾客需求时代,掌控渠道就掌握了顾客,渠道也可以作为核心竞争力。然而大竞争时代已经来临,顾客面临的选择以爆炸方式在增长,现在最能影响顾客选择的不是产品能否     

实体零售店服务设计系统顾客让渡价值的可靠性研究

随着经济飞速发展,物质生活水平提高,顾客消费需求产生新的变化,在对物质层面需求满足的同时更加追求精神层面的满足。现代化的生产技术日益成熟,产品在满足顾客基本需求方面趋于相似化,而差异化的价值服务和客户体验更受顾客青睐。现在正处于"互联网时代"实体零售店正面临电子商务的巨大挑战。如何通过服务设计系统性地制定解决方案,提升实体零售店服务水平,增加客户体验,最大限度的让渡客户价值,保证客户让渡价值的可靠性,增强客户满意度,提高企业利润和竞争力,服务设计系统顾客让渡价值的可靠性研究对于解决以上问题具有积极的作用。     

中小企业竞争情报工作的现状及对策

竞争情报是伴随着经济的发展和市场竞争的加剧而产生的,它是企业在经济活动中为赢得竞争优势、提升企业竞争力展开的情报活动,是情报工作在经济领域的延伸。竞争情报很大程度上是为企业获取经济利益服务的,它的价值在于能为企业赢得竞争优势,实现直接或间接的经济价值,获取较大的市场份额。但是,我国的一些企业尤其是中小企业竞争情报工作仍处于初始阶段,存在着一些亟待解决的问题。总结、研究这些问题对于那些正在或将要开展竞争情报工作的中小企业有一定的启示作用。     

关系营销对提高顾客让渡价值的作用

顾客是价值最大化的追求者,他们会从那些能提供最高顾客让渡价值的公司购买商品。一个理智的消费者在做出购买某件产品的决定前,既要评价产品的顾客总价值,又要衡量为获得产品所付出的顾客总成本,在有充分的时间考虑和有充足的支付能力的情形下,消费者会从投入--产出出发来比较顾客总成本和顾客总价值,选择顾客让渡价值大的产品作为购买对象。因此,企业要想在市场上有较高的竞争地位,就要在顾客让渡价值上占有优势。     

分销渠道扁平化的经济学分析

步入21世纪以来，全球性买方市场逐渐形成，市场竞争随之加剧，如何把产品销售出去成为了企业关注的头等问题。市场环境的变化促使营销观念发生变化，以产品为中心的销售方式已不能适应市场的竞争，只有采取以顾客和市场为导向的营销观念才能在激烈的市场竞争中站稳脚跟，以市场为导向的营销观念也提出了企业和分销商建立关系的问题。传统的利用中间商的分销渠道一般要经过三个层次，即生产商、总代理、一级经销、二级经销、零售商，最后才到达顾客手中，其分销渠道狭窄而细长。细长型的分销渠道有利于企业把产品销售给分销商，但由此所导致的问题是企业所脱销的产品并不等于就是终端顾客购买了产品，层层分销商的存在导致企业的许多产品     

试论职业教育中的产品整体概念——以珠海市理工职业学校为例

职业院校向市场提供的产品是课程,而从市场营销的角度看,产品包括核心产品、形式产品、期望产品、延伸产品与潜在产品五个层次,要求职业院校的营销者不仅要明确顾客追求的核心利益,而且还要善于从产品附加层次的差异化上争取竞争优势,提升自己的竞争力。为顾客提供全面、全过程、全方位的服务,在日益激烈的竞争环境中不断创新、才能立于不败之地。     

公用事业公有制的多种实现形式

分析了公用事业由国有独资经营向公有制多种实现形式转化必须把握好的几个方面。同时,政府应加强对公用事业的宏观控制力。     

浅析廊坊市加快科学发展的思路及措施

主要从思想建设、产业结构调整、城乡一体化方面探讨廊坊市抓住发展机遇,加快科学发展的思路。     

Accuracy of the judgment of facial expression of emotions as a function of sex and level of education

The purpose of this study is to examine the recognition of facial expressions of six emotions as a function of sex and level of education (high school, college, university) of the subjects. Three hundred French-speaking citizens of Quebec had to judge which emotion was expressed in various facial stimuli presented on slides. Results show that overall, the recognition of emotions was very good. However, there were significant and strong differences between emotions and sex and levels of education did not have strong effects on the results.This research was supported by grant EQ-1717 from Fonds FCAC (Gouvernment du Quebec).     

Developing understanding of the idea of communities of learners

The idea of a community of learners is based on the premise that learning occurs as people participate in shared endeavors with others, with all playing active but often asymmetrical roles in sociocultural activity. This contrasts with models of learning that are based on one‐sided notions of learning— either that it occurs through transmission of knowledge from experts or acquisition of knowledge by novices, with the learner or the others (respectively) in a passive role. In this paper, I develop the distinction between the community of learners and one‐sided approaches from the perspective of a theory of learning as participation, and use two lines of research to illustrate the transitions in perspective necessary to understand the idea of communities of learners. One line of research examines differing models of teaching and learning employed by caregivers and toddlers from Guatemalan Mayan and middle‐class European‐American families; the other line of research involves a study of how middle‐class parents make a transition from their own schooling background to participate in instruction in a public US elementary school.     

劳动法视域下新生代农民工权利缺失问题

中国经济崛起和城市化进程过程中农民工的贡献有目共睹，城市让生活更美好的诱惑使得中国的新老两代农民工从农村流入城市，2008年1月1日的《劳动合同法》和《劳动争议调解仲裁法》让社会看到了改善农民工权利状况的希望，然而新生代农民工的权利保护尤其是作为一名劳动者的权利保护的现状依然不如人意，没有救济的权利不是真正的权利、迟来的正义是非正义，每年岁末对于农民工权益的突击性保障并不能从根本上解决问题，把包括农民工权益保障的社会问题纳入法治框架内、通过探析新生代农民工权利阙如问题及原因进而发现从制度层面进行解决才是解决农民工权益保障问题的根本途径。     

学龄儿童健康行为研究方法述评

学龄儿童健康行为研究越来越得到重视,在未来周期性的研究中也面临着在快速发展的背景下保持较高质量、在有限的财政资源情况下持续提高、使趋势分析与修改问卷内容相适应、满足科学受众和政策受众的不同要求等挑战,因此,完善其研究方法成为当前迫切需要。     

The frequency of sexual abuse and depression in a sample of street children of one of deprived districts of Tehran

The purpose of this study was to determine the frequency of sexual abuse and depression among street children who live in a deprived district of Tehran. The researchers used the K-SADS questionnaire and a clinical interview were used to evaluate depression and sexual abuse in 87 street children in Tehran. Eighteen (20.9%) of the children had been sexually abused. Depressed children were 3.2 times more likely to be sexually abused than non-depressed children. Furthermore, 26 girls (86.7%) and 27 boys (48.2%) suffered from depression. The frequency of depression demonstrated a significant association with the father's or breadwinner's history of imprisonment or unemployment. Interventional programs providing education and support should be implemented for street children.     

Structuring of manual of orientations and technical information for laundries of industries of animal products origin

This study looked for to lift information regarding laundries inserted in industries of animal products origin, to understand the activities developed in the section and to structure a Manual of Planning and Technical Information for laundries to industries of animal products origin, with the intention of subsidizing the planning, structuring and control of this work place, because norms or regulations that supervise don't exist or aid their managers and workers as for the operation of this work place.     

The impact of generation and country of origin on the mental health of children of immigrants

The authors reexamine the study of generational differences in adjustment among the children of immigrants by arguing that the country of origin defines and shapes the adaptation process across generations. Using a sample of children in Toronto, the authors demonstrate that generational differences in the mental health of children occur only in families from countries of origin at the lowest levels of economic development. Among those at the lowest levels of economic development, a mental health advantage in the first generation evolves to a disadvantage in the 2.5 generation relative to third or later generational children. Children from backgrounds characterized by higher economic development show no initial or eventual differences from the native born. Using data from the Toronto Study of Intact Families, the authors are able to explain differences among children from low economic development backgrounds specifically in terms of increasing family conflict and decreasing school involvement across generations.