Media Disaster Reporting Effects on Public Risk Perception and Response to Escalating Tornado Warnings: A Natural Experiment

Previous research has evaluated public risk perception and response to a natural hazards in various settings; however, most of these studies were conducted either with a single scenario or after a natural disaster struck. To better understand the dynamic relationships among affect, risk perception, and behavioral intentions related to natural disasters, the current study implements a simulation scenario with escalating weather intensity, and includes a natural experiment allowing comparison of public response before and after a severe tornado event with extensive coverage by the national media. The current study also manipulated the display of warning information, and investigated whether the warning system display format influences public response. Results indicate that (1) affect, risk perception, and behavioral intention escalated as weather conditions deteriorated, (2) responses at previous stages predicted responses at subsequent stages of storm progression, and (3) negative affect predicted risk perception. Moreover, risk perception and behavioral intention were heightened after exposure to the media coverage of an actual tornado disaster. However, the display format manipulation did not influence behavioral responses. The current study provides insight regarding public perception of predisaster warnings and the influence of exposure to media coverage of an actual disaster event.     

农村居民参与村委会选举的心理倾向研究

本研究依据村民作为社会行为主体的主动性和独立性,将村民参与村委会选举的心理倾向归纳为四种模式,即动员式心理模式、依附式心理模式、自觉式心理模式和热衷式心理模式,并根据调查结果统计和分析每一种心理倾向的特征,在此基础上对村民行为的理性做了一定的剖析,结论认为村民心理倾向均是一定理性层次的体现。     

中国封闭式基金折价现象的实证研究

封闭式基金折价现象一直是金融领域中的一个难解之谜。本文以上海证券交易所交易的封闭式基金为对象,实证检验了西方广为接受的投资者情绪假说对中国封闭式基金折价的解释能力。实证结果表明投资者情绪并不是影响我国封闭式基金折价的主要因素,我国封闭式基金折价的原因还需要进一步的探究。     

试论建筑防灾中的人群管理和应急管理

从社会心理学和行为心理学视角分析紧急灾难情况下人群的心理反应,阐明控制人群恐慌的人群管理方法,并结合国内外实例从正反两个方面说明人群管理方法在建筑防灾方面的有效性,进一步论述了应急管理在国内的发展方向和重点。     

试论激励在思想政治工作中的运用

调动人的积极性是思想政治工作的重要任务。行为科学的激励理论包括需要理论、期望理论、双因素理论、公平理论、工作内容丰富化理论等，从社会心理方面去调动人的积极性，拓宽了思想政治工作的新思路。     

中产阶层的法律行为方式与和谐社会构建

和谐社会是建立在社会主义市场经济经济基础之上,以社会秩序的和谐稳定为整体目标,以社会利益关系的合理配置、人际利益关系协调整合为核心内容,以民主法治、公平正义和平等自由为价值依归的社会秩序状态。和谐社会在形式方面表现为人与人之间、人与自然之间关系的稳定性、进程的连续性、主体行为的规范性、财产和心理的安全性等。其实质方面意味着社会利益的公平合理配置和整合,社会利益冲突按照民主法治的原则和机制得以公平合理的解决,进而实现多元社会利益动态综合平衡。中产阶层的法律行为方式具有理性化、讲平等、重诚信、守法度等特点,它对于构建和谐社会、缓和与消解社会矛盾和冲突具有重要社会功能。     

在线评论的行为影响与价值应用研究综述

随着社交网络的发展,大量用户生成的在线评论影响着消费者的行为,同时被应用于企业的经营管理活动,引起市场营销、信息系统、产品开发等领域学者们的广泛关注,取得很大的研究进展。但是在线评论的研究范围广泛,目前并没有系统性的概念框架,缺乏对在线评论的全局认识。因此,本文尝试从行为影响和价值应用两个层面对在线评论研究文献进行全面总结,并结合当前的技术发展和市场环境,探讨在线评论研究的未来趋势。     

Gaining Competitive Advantages in Higher Education: Analyzing the Gap between Expectations and Perceptions of Service Quality

The research findings have provided several implications for higher educational institutions, managers, and leaders of decision-making processes throughout the world. Service quality, customer satisfaction, and behavioral intentions are global issues that affect all organizations, large or small, profit or non-profit, global or local. We are all influenced or discouraged, satisfied or dissatisfied with positive loyalty behavioral intentions or negative complaining reactions, propelled by the level of service quality received. This revised version was published online in July 2006 with corrections to the Cover Date.     

基于行为金融的开放式基金绩效评价模型

考虑决策者的有限理性,在行为金融范式下研究了开放式基金绩效评价问题.利用相对财富和习惯形成效用函数,描述了开放式基金管理者的投资组合决策行为;引入均值-熵度量开放式基金风险,建立了一种行为证券组合模型;以此为内核,研究提出了B-Morningstar风险评价模型;应用模拟分析结果表明,基于行为金融的B-Morningstar模型能够有效逼近其实际绩效水平.