Beyond Technical Competence: The Loyalty Factor

This study discusses an attribute of leadership that is beyond technicalcompetence. Defines `Loyalty' as an unwavering commitment to colleagues,organizations, and to oneself. Clarifies the development of a loyalty and theformation of operational principles are synergetic for ethical behavior.Explains `Loyalty' and the manner in which it differs from unethical, illegal,or immoral behavior. Depicts `loyalty' as an essential behavior that promotesand supports quality leadership. Provides guidance, techniques, and examplesthat can be used to enhance leadership skills. Establishes a sound philosophyto increase the probability for long-term success and professionalfulfillment. Includes quotes from contemporary as well as historical leaders.     

唐代忠孝问题探讨——以官僚士大夫阶层为中心

唐代对于官僚士大夫阶层在孝的方面有着完备的伦理要求、制度约束和行为规范 ,这一阶层在孝的实践上大多能做到“善事父母”。同时 ,唐人也重视为国建功立业 ,官员们力图做到忠孝两全。一旦忠孝不可兼得 ,他们可以依照不同的情况有所选择。忠先于孝 ,“死事一君”的忠节观念在唐代尚非主流认识。     

基于消费者价值的品牌关系形成机理

品牌关系研究是目前品牌科学研究领域的热点课题。在借鉴国内外消费者价值、品牌关系和品牌忠诚等相关研究成果的基础上,提出了由价值感知、品牌情感和品牌忠诚三个要素构成的基于消费者价值的品牌关系结构,并分别从变量和维度两个层面上对这三个要素间的作用关系进行了详细分析,以期从消费者价值整体视角对品牌关系的形成机理进行深入解析。     

Impact of customer loyalty and service operations on customer behaviour and firm performance: empirical evidence from UK retail sector

Abstract

Retail networks are striving to achieve competitive advantage by increasing value through loyalty and efficiency with a focus on service operations. As sales promotions have become an integral part of the retail supply chain planning, customer behavioural aspects based on loyalty and service operations have been challenged greatly. Subsequently, management capabilities, such as planning and timely replenishment, have become complicated tasks for many retail store managers. This study develops a model integrating retail network value and efficiencies with customer behaviour and performance. We validate the model using survey data from prominent U.K. retail store customers. Our data analysis shows that both loyalty and service operation attributes have positive significant impact on customer behaviour, while the service operation mediates the relationship between loyalty and customer behaviour. This result gives a new outlook to build managerial capability based on customer loyalty and service operations. Our results specifically show that the service operation attributes will indirectly influence the customers’ buying behaviour even in the presence of loyalty attribute such as promotion schemes. This result sends a strong signal to retail supply chain managers to offer customised promotions considering local community rather than having uniform sales promotion nationwide.     

On deaf ears: anti-black police terror,multiracial protest and white loyalty to the state

In this essay, we explore the racialised dimensions of policing practices in Brazil. To do so, we look not at the police, their administrative organisation, and practices, but rather we examine the modes of sociality reflected in and produced by police violence. Drawing from a statistics-based analysis of the social and political outcomes produced by the state in its preparation of mega-sports events – evictions, incarceration, and police violence, for example – we identify a nexus between, on the one hand, racialised violence against black bodies and, on the other hand, white loyalty to the state, despite, or precisely because of, a specific type of violence perpetrated by the state on white bodies. Our primary contention is that we cannot understand white victimisation by the police – and the outrage it produces – without taking into consideration two foundational, dialectical aspects of the regime of rights: complicity and disavowal. White vulnerability to this specific form of state violence – a form of violence that is contingent and produces collective horror – reflects not only the disavowal of black suffering, but also the strengthening of the white public sphere.     

农村互联网金融农户忠诚度影响因素研究

以473户农户数据为依据,采用多群组结构方程模型,分别对三类互联网金融服务提供商农户忠诚度影响因素进行了考察。结果表明：农村互联网金融农户忠诚度不高,农户金融服务满意度和金融产品满意度是影响农户忠诚度最基本的因素;比较三类金融服务提供商农户忠诚度影响因素发现,农户对于“三农”服务商和以“蚂蚁金服”为代表的互联网金融的忠诚为冲动型忠诚,对于正规金融机构网上金融部门的忠诚为认知型忠诚。基于此,建议农村互联网金融服务提供商在大数据分析基础上构建客户评价体系,有效区分客户类别,并对客户进行差异化营销与管理。三类农村互联网金融服务提供商可尝试建立金融共生模式,优势互补,探索金融科技服务的全新模式。     

偷偷地送什么？隐藏式赠品促销对网络店铺忠诚的影响研究

隐藏式赠品促销是指在网络购物市场中,消费者拆开包装时才知道商家有赠品相送的促销形式.尽管这种促销方式已经成为网络市场中常用的促销手段,但其作用却很少被学者们提及.文章使用实验和问卷两种方法验证了主假设,使用问卷法验证了调节作用假设,实证研究结果表明:(1) 与不送赠品相比,隐藏式赠品促销能够显著提高消费者的网络店铺忠诚度.(2) 赠品有用性、主赠品品牌匹配关系、主赠品享乐/实用属性匹配关系能够调节隐藏式赠品促销与消费者的网络店铺忠诚之间的关系,即当赠品有用性较高、主赠品品牌相异、主赠品享乐/实用属性匹配时,与不送赠品相比,隐藏式赠品促销能够显著提高消费者的网络店铺忠诚度;当赠品有用性较低、主赠品品牌相同、主赠品享乐/实用属性不匹配时,隐藏式赠品促销和不送赠品对消费者的网络店铺忠诚的影响无显著差异.     

元明戏曲舞台上的伍子胥形象及其审美特征

元明之际有关伍子胥题材或涉及伍子胥故事及评价的历史剧有十五种之多 ,这在中国戏曲史上是一个特例。而关于伍子胥每一阶段的形象塑造 ,都蕴含了鲜明的时代特征 ,以及广大民众对这一形象道德的、审美的评价。本文旨在通过对元明戏曲舞台上伍子胥形象及其审美特征的研究 ,进一步探讨其中所蕴含的丰富的思想文化内涵     

基于价值共创的顾客关系研究

科技创新平台是一种“大众创业、万众创新”的开放式“万众空间”,是基于互联网的重要共创模式,其消除了现实众多消费者与企业之间的隔阂,促使企业与顾客互动共同创造价值。从价值共创的视角出发,以家电企业创新平台为依托,采用实证分析的方法,研究顾客与企业通过互动的方式维护顾客关系的作用机理,旨为深入研究家电企业创新平台下顾企互动与顾客关系以及顾客忠诚的关系奠定基础。     

从钓鱼城守将看中国传统价值观

1243-1279年的钓鱼城之战，在合州军民的共同努力下，创造了抗敌36栽、经历大小战争200余次、迫使蒙元帝国从欧亚战场撤军的辉煌战绩。钓鱼城守将的民本主义思想和忠义观等传统价值观的支撑是其成功抗敌的主要原因。