Setting socially mediated engagement parameters: A topic modeling and text analytic approach to examining polarized discourses on Gillette’s campaign

Opinions on social and political issues can be easily polarized in socially mediated contexts. Using an inductive topic modeling and text analytical approach, the study analyzes more than 100,000 original tweets on polarized discussions on Gillette’s controversial campaign addressing toxic masculinity. Results suggest that influencers serve as ideological hyper-prototypes that attract significant attention equally from supporters and detractors, while hashtags and users’ reference of current events span the conversations across multiple contexts. Study results also indicate that horizontal information cascades from external ideologically centered sources that serve users’ identity and ideological signaling are a potential contributor of discourse polarization. Based on the study results, an identity- and representation-based approach to understanding socially mediated discourses is proposed, and four parameters of socially mediated engagement identified to further theorize engagement for public relations research in digital contexts.     

Validation of the Learning Transfer System Inventory (LTSI) in the Korean corporate context

Lack of a valid instrument to measure learning transfer predictors has been the major obstacle hindering Human Resource Development (HRD) professionals from moving forward. This problem is one of the lingering HRD issues in South Korea, in which human resources have been strategically emphasized as a critical asset due to the scarcity of natural resources. To address this issue, this study aims at testing the validity and reliability of the data collected with the Korean Learning Transfer System Inventory (LTSI) Version 4. A sample of 753 managers from 16 Korean industries was divided into two subsamples for exploratory and confirmatory factor analyses. Reliability and the effect of common method variance on the factor structure were examined, with the results suggesting that the LTSI is valid for use in the Korean industry.     

动词复制句中的附加语控制

动词复制句（Verb－Copying Construction，VCC）是一种在汉语口语中经常使用的结构，用符号可以简单地表示为S＋VP1＋VP2，动词V2是动词V1的拷贝。这种结构本身具有独特的句法语义特征，也具有不同的句法变体。在其进行句法运算时，两个动词性结构首先独立运算，VP1作为附加语，VP2作为主句成分进入句法推导。通过附加语侧向移位、附加合并以及主题化特征核查等句法操作形成语言表达式。其句法变体的不同构型是因为不同的控制类型造成的。     

江淹游览诗论析

江淹在泰始年间作有多首游览诗。这些游览诗流丽中带有峭拔之气,语言简约清新而带有复古之气,景物描写融壮美与优美于一体。与鲍照、谢朓二人的游览诗相比,江淹游览诗在总体风格、语言艺术、景物描写等方面兼具二人的特点,体现了他在从元嘉诗歌发展到永明诗歌的诗风转化过程中的承上启下作用。     

基于语料库的汉英中介语动名搭配失误分析

搭配问题是外语学习者用目标语进行言语输出时所遇到的主要障碍之一,因为母语和目标语都有一些自己独特的词语搭配规范。通过对比分析汉英中介语动名搭配模式和Collins COBUILD语料库中检索的相应动名搭配模式,发现汉英中介语动名搭配大多不符合目标语的搭配规范。造成动名搭配失误的主要原因是中国英语学习者将汉语的搭配知识和已经掌握的英语搭配知识迁移到中介语中。     

Examining multiplicity and dynamics of publics’ crisis narratives with large-scale Twitter data

The new reality of networked publics on social media calls for crisis communication practitioners and researchers to understand the narratives generated by publics on social media during organizational crises. As social media publics possess diverse, unique characteristics and communicative needs during a crisis, they form interpretative communities and co-create various symbolic interpretations of the crisis. Extending the public-centric and narrative perspective to the context of social media crises, we examined what crisis narratives were constructed by social media publics (i.e., multiplicity) and how these narratives changed by crisis stages (i.e., dynamics). Using topic modelling based on large-scale Twitter data of the Chipotle E. coli crisis (N?=?40,610), we identified ten narratives subsumed under two themes (i.e., sharing-based and conversation-based) based on publics’ social constructions of their perceived risks and crisis experience. On the one hand, sharing-based narratives, heavily impacted by publics’ shared media coverage, reflected media crisis narratives and salient risk perceptions aligning with the news agenda. On the other hand, conversation-based narratives, fueled by publics’ opinion expression and emotional venting, demonstrated publics’ interpretations of their experience with the organization in the crisis with less salient but more diversified risk perceptions. Crisis managers are recommended to produce and deliver compelling narratives resonating with different groups of social media publics during crises.     

汉英新闻翻译中的词汇迁移及分析

新闻翻译是对外宣传的主要途径之一，准确而有效地翻译不仅涉及信息的有效传达，而且事关我们的国际形象。本文结合新闻英译中的一些实例，从语言迁移的角度分析新闻英译过程中一些词汇翻译的不当之处进行剖析，以探讨如何实现准确、有效的翻译。     

土地出让金改革的财政学解析

土地出让金改革的建议中,一些观点是要将土地出让金统一或部分收至中央财政,出于现实障碍也不将其纳入物业税。本文立足公共财政的视角,认为土地出让金作为公共收入,为地方政府经济建设提供了重要的财力支持,虽然存在收支隐秘、分配不公、管理混乱等问题,但是这些问题大多是由于现行财政体制的非平等性、财政分权制度的非兼容性、基层财政体制的非正义性所导致。消除这些原因、改革土地出让金,标本兼治的路径：一是要配合财政扁平化改革,土地出让金依旧归宿地方财政;二是要克服技术性、制度性难题,提高财产税替代土地出让金的可行性;三是要明确土地出让金的公共支出方向,实现“取之于民,用之于民”的宗旨。     

Transfer Pricing in Transition Economies: Evidence from Ukraine

Faced with possibilities and challenges of doing business under different regulatory regimes, transnational corporations have developed a number of transfer mechanisms to take advantage of profit maximization opportunities. Transfer pricing is a transfer mechanism widely used by transnational corporations. Implications of transfer pricing for profitability and the need for transfer pricing regulation are well understood by national governments, which is reflected in the fact that more than 60 governments have introduced some form of transfer pricing controls. Transfer pricing is a challenging issue for transition economies as their transfer pricing regulatory systems are less mature than those of developed countries. The authors have initiated an empirical study on transfer pricing strategies in the Ukrainian market. In addition, the national regulatory regime for transfer pricing was evaluated compared to international best practices. This article is an attempt to draw attention of the research community and Ukrainian policy-makers to transfer pricing issues in Ukraine.      

人口红利、产业承接与农村劳动力就近转移——以成都城乡统筹试验区为背景

随着西部经济发展及中部地区的崛起。东部地区产业向中西部转移，中西部地区参与人口红利再分配成为必然。鉴于此。有必要及时调整农村就业政策，将农村劳动力就近转移作为一项主要的就业政策，以促进产业转移的顺利进行和人口红利的高效再分配。