中国员工企业伦理态度调查及分析

随着中国市场经济的发展,各种企业丑闻的频发引起业界广泛关注,公司治理越来越受到重视。已有的研究表明,员工企业伦理态度关乎员工承诺度和企业竞争力。本文依据个人层次研究理论,采用实证分析方法,选择国内6家企业的员工为调研对象,沿用国外企业伦理个体层次研究中广泛使用的量表"Attitude Towards Business Ethics Questionnaire"(ATBEQ)即企业伦理态度量表,考察当代中国企业员工对企业伦理态度的看法;另外,也分析了不同的工作年限,性别,学历,户口等因素下的企业员工伦理态度差异。调查结果显示:中国员工的企业伦理观存在困惑;大部分中国员工有企业利益相关者意识;教育对企业员工伦理态度存在显著影响。     

从"唐人选唐诗"看王昌龄在唐代诗坛地位的变迁

“唐人选唐诗”录王昌龄诗歌作品的情况反映出唐代不同时期人们对王昌龄诗歌接受态度及其在唐代诗坛地位的升降变迁。总体而言 ,昌龄因其五言古诗对盛唐诗风的开拓之功而受到当时选家普遍重视 ,有“诗家夫子”之称 ,中唐以后选家则独重昌龄七言绝句 ,虽以“七绝圣手”誉之 ,但其诗歌地位已非显著。文章同时指出 ,作为古代诗歌批评的一种特殊形态 ,唐诗选本所蕴含的诗学价值应受到重视 ,成为唐诗学研究的一个方向     

Implied Preference for Seismic Design Level and Earthquake Insurance

Seismic risk can be reduced by implementing newly developed seismic provisions in design codes. Furthermore, financial protection or enhanced utility and happiness for stakeholders could be gained through the purchase of earthquake insurance. If this is not so, there would be no market for such insurance. However, perceived benefit associated with insurance is not universally shared by stakeholders partly due to their diverse risk attitudes. This study investigates the implied seismic design preference with insurance options for decisionmakers of bounded rationality whose preferences could be adequately represented by the cumulative prospect theory (CPT). The investigation is focused on assessing the sensitivity of the implied seismic design preference with insurance options to model parameters of the CPT and to fair and unfair insurance arrangements. Numerical results suggest that human cognitive limitation and risk perception can affect the implied seismic design preference by the CPT significantly. The mandatory purchase of fair insurance will lead the implied seismic design preference to the optimum design level that is dictated by the minimum expected lifecycle cost rule. Unfair insurance decreases the expected gain as well as its associated variability, which is preferred by risk-averse decisionmakers. The obtained results of the implied preference for the combination of the seismic design level and insurance option suggest that property owners, financial institutions, and municipalities can take advantage of affordable insurance to establish successful seismic risk management strategies.     

品牌女装消费者对价格促销的态度研究

运用问卷调查的方式，对广州市品牌女装消费者对价格促销的态度进行研究，有如下结论：不同品牌忠诚度的消费者对价格的重视度有显著的差异，价格促销对忠诚度越低的人越有影响；不同品牌忠诚度的消费者在不同的价格促销状态下的态度存在差异，偶尔的深度折扣对感知价格评价和对购买意向的影响方面皆较为积极；消费者在打折时的质量感知、购买意向、期望促销持续时间、感知知名度和感知价格的评价都较为积极；忠诚度较高的消费者有着更高的折扣区间；优惠券对刺激消费者购买意向的作用非常有限。     

类型电影与观众态度

根据电影叙事是否依据一个形式惯例传统,电影理论把电影分为类型电影和非类型电影。事实上,来自于既有惯例的类型经验影响着我们从日常生活到艺术欣赏很多行为中所具有的心理模式,我们的相关态度在很大程度上也以此建立。本文讨论的是在观看类型电影的时候观众的欣赏态度,并将这个态度分为"作为基础的惯例经验"、"欣赏时建构的心理时空"和"态度的娱乐指向"三个部分,从中可以看到三个部分的相互关系和观众欣赏类型电影的心理特征。     

Women's Changing Attitudes Toward Divorce, 1974–2002: Evidence for an Educational Crossover

This article examines trends in divorce attitudes of young adult women in the United States by educational attainment from 1974 to 2002. Women with 4‐year college degrees, who previously had the most permissive attitudes toward divorce, have become more restrictive in their attitudes toward divorce than high school graduates and women with some college education, whereas women with no high school diplomas have increasingly permissive attitudes toward divorce. We examine this educational crossover in divorce attitudes in the context of variables correlated with women's educational attainment, including family attitudes and religion, income and occupational prestige, and family structure. We conclude that the educational crossover in divorce attitudes is associated most strongly with work and family structure variables.     

大学生学习观现状及其改革与对策

正确的学习观,既对大学生的知识学习和能力培养有重要的指导作用,也对促进学校的教育、教学改革和做好学校的学生教育与管理工作具有积极的意义。这里针对目前大学生学习观的现状进行分析,并就其主要问题和产生这些问题的原因进行探讨,进而阐释了引导大学生改革学习观的必要性,提出了用全面性、自主性、选择性、创造性、终身性的学习理念来引导大学生的学习,使大学生树立正确学习观。     

北朝汉族士人对待南朝政权的态度分析

北朝汉族士人对待南朝政权的态度十分复杂,它受多方面因素的影响,其中既有汉族士人自身的因素,也有南朝政治环境的因素。北朝汉族士人对待南朝政权的态度经历了变化发展的过程,问题的本质在于他们以南朝还是北朝为正统。     

思想教育要遵循态度形成与转变规律

加强对青少年思想政治教育,使其健康成长,是关系到祖国未来和民族兴衰的大事,是全党、全社会的系统工程,工作在各条战线尤其是工作在教育战线的思想政治教育工作者和管理工作者重任在肩。怎样才能不辱使命,做好对青少年的思想政治教育呢?方法和途径是多种多样的,但有一点必须引起高度注意,那就是在教育中一定要遵循态度形成与转变的规律即服从、同化、内化规律。     

当前高校毕业生择业观念剖析

大学生“就业难”问题已凸现,从内因来说,传统的择业观念严重干扰着大学生的择业与就业。研究大学生就业特别是他们的择业观念是高校、社会的重要课题。文章通过调查研究,从实证角度描述了大学生择业观念的现状,剖析了大学生择业观念的特点,提出了大学生择业观念调适的建议。